Book One
Earning Serendipity
See. Sow. Grow. Share.
Master the four essential skills: See, Sow, Grow, Share. Transform how you and your clients discover and act on what others miss.
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The Books
Six books. One body of work.
Across two decades, Glenn Llopis wrote the methodology that now anchors The Conviction Institute. Each book stands on its own. Together, they form one complete system for leading in the age of personalization.
Book Two
The Innovation Mentality
Lead authentically and unforgettably.
Navigate uncertainty with six proven strategies, including the four questions that define your personal brand as a leader, so you lead authentically and unforgettably.
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Book Three
Leadership in the Age of Personalization
Five shifts. One transformation.
Embrace the five shifts from standardization to personalization. The methodology that transformed America's most iconic companies.
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Book Four
Unleashing Individuality
Belonging as competitive advantage.
Lead through five powerful questions that unlock the unique potential in every person you touch. Belonging as competitive advantage.
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Book Five
Make Reinvention Your Superpower
Learn. Unlearn. Relearn. Repeat.
Master the reinvention cycle: Learn, Unlearn, Relearn, Repeat. Six skills for leaders who refuse to let yesterday's success become tomorrow's ceiling.
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New · Available Now
The Capstone
Earning Conviction
Where conviction is forged.
Rediscover how to do what's right and speak your truth at the highest levels of fear. This is where conviction is forged.
Order now →Six books. One living curriculum.
See how two decades of writing become a practice inside The Conviction Institute.
Explore the Curriculum